Why brands choose
Gander over Profound.
Gander is the most accurate AI search analytics platform on the market, covering 98% of AI search traffic. Every plan, starting at $150/month, tracks ChatGPT, Gemini, Perplexity, and Google AI Overviews.
No upgrades required.
The accuracy comes from how Gander collects data. Most tools limit web searches to cut costs. Profound caps theirs at two (2), when the typical range is 4-6.
Gander doesn't cap them at all, so you see what your customers see.
Integrated with
Increase your Revenue and Reach
Visibility scores don't renew retainers. Showing what drove them does.
Gander's client reports break down visibility by AI platform, track citation and mention frequency per prompt, identify the third-party sources each platform consulted, and compare performance against competitors. You can easily show clients what's moved and what to target next.
Competitive Intelligence
Stop guessing why a competitor ranks in ChatGPT and your client doesn't. Gander shows you the full response, the sources behind it, and the gaps you need to close.
Maximize your Digital PR
Stop spreading digital PR budget across publications that don't influence AI answers. Gander shows you which sources are used, categorized by type, so every dollar goes where it counts.
More data, better decisions
ChatGPT and Google's AI return the same brand recommendations less than 1% of the time (SparkToro, 2026).
Gander runs every prompt 6x to build an accurate baseline. Profound only runs them once.
